Fly vs. Car Mac, Mobile, iOS, iPad game

Snow
Day Games Releases Charity Casual Game Fly Vs. Car
50%
of Profits to benefit Child's Play Charity

CHARLOTTETOWN,
Canada - July 15, 2010 -
Snow
Day Games, a new game development studio based in Charlottetown,
Prince Edward Island, Canada, today announced that its original title
for iPhone and iPod Touch, Fly
vs. Car,
is now available. Snow Day Games has partnered with international
charity "Child's Play" to put games and toys in the hands of sick
children all over the world by sharing 50% of the profit from sales
of the game to charity.

"Fly
vs. Car
is a fun, casual game for players of all ages and that fits with our
goal of making a game that can do good in the world for children,"
said Matthew White, chief creative officer of Snow Day Games. "As
players dodge traffic in homage to Frogger and other great games
where you avoid getting flattened, they can also know that their
gaming is helping others."

About
Fly vs. Car
In
Fly
vs. Car,
players avoid oncoming traffic for as long as possible by moving
their fly from side to side. It's a challenging and fun, fast paced
game where the faster your reflexes, the higher your score. Fly
vs. Car
features OpenFeint, Facebook, and Twitter integration, so high scores
can be shared and players can compete against their friends on the
leaderboards.

About
Snow Day Games
Founded
in early 2010, Snow Day Games, INC. is an independent game developer
currently building digital games for Apple iPhone, iPod Touch and
iPad. The company has distribution through the App Store, as well as
through Nokia's OVI store for compatible Nokia Devices worldwide.
For more information please visit: www.snowdaygames.ca

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NOTE
to Editors: Preview versions/Promotional codes are available.
Please
contact Snow
Day Games to
request a copy.

Contact:
Matthew
M. White
Snow
Day Games
1.709.746.3597
matthew@snowdaygames.ca