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A quick glance at the thought process behind the visual design of one of our characters.

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Did you know that our logo, derived from the "fat cat" character code named internally as "Chub", began life as an orange bundle of smugness? Well due to what was in retrospect a fairly obvious reason, wishing to avoid infringing on another, fairly famous orange cat, the oranges were swapped out in favour of darker colours?

Well if you didn't know, now you sure do.


BusinessCasualSauron, PR Manager

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