When you are tired of purely entertainment industry as the centre of your interest.
"The configuration window. The first thing you have to do is set your observing position and save it. The landscape is a panorama from the ESO facilities in Garching, near Munich, Germany. ESO is the European Organisation for Astronomical Research in the Southern Hemisphere, and is employing project leader Fabien Chéreau."
Stellarium's website:
Stellarium.org