Ready To Get Lost In A Single Screen?

Mike is a decent man. An ordinary one, you might say. But he is no pushover when it comes to capturing the enchanted hat from his nemesis, Divider.

Divider’s hat changes everything, including the position and direction of the screen. Mike’s only hope is to collect the cursed keys, and catch Divider through different locations and traps.

Swaps and Traps is a fun little game, which will challenge your platformer skills as well as your eyes and necks. As you collect a key in a scene, you also trigger the main trap of the game. Portions of your screen will swap, turn and even flip horizontally and vertically to give you one unique adventure.

Difficult Bundle of Joy

Swaps and Traps has a retro vibe, with simple gameplay against high level difficulty.

  • 3 Worlds: Let’s Jungle, Night Watch and Divider’s Den
  • 100+ levels
  • Insane bonus levels
  • Playful music
  • Entertaining sound
  • 100+ achievements
  • Trading cards
  • An adventure to remember


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Day 1

  1. Media contact list ready: 376 websites, 193 youtubers
  2. Curator selection (63) on Steam ready
  3. Game build tested and uploaded to Steam. Sent the build for review.
  4. Press Kit ready: Screenshots, Trailer, Launch Press Release, Gifs, Character pngs, Title logo, Capsule image
  5. Website ready: Links updated, Press section updated, Contact info provided
  6. Steam description updated
  7. Mailchimp template design and content with individual keys for each contact ready
  8. Monitored the email campaign statistics

Day 2

  1. Checked the analytics every hour: Steam page, Steam community, Unity in game
  2. Received a few emails from press, about their tweets and support
  3. Tweeted about the game from the official account every 2 hours including madewithUnity
  4. Prepared a blog post about our development process

RunningMikeonCapsule

Day 3

  1. Monitored email statistics
  2. Getting ready for the reminder campaign for the contacts who didn't open the email
  3. Preparing a secondary list for further key distribution
  4. Tweeting about the game with relevant hashtags

Swaps and Traps will be available on February 12th on Steam:

Swaps and Traps is here to give you a platformer experience with triggered screens with a unique labyrinth feeling.

Mike is a decent man. An ordinary one, you might say. But he is no pushover when it comes to capturing the enchanted hat from his nemesis, Divider. You see, Divider’s hat changes everything, including the position and direction of the screen. Mike’s only hope is to collect the cursed keys, and catch Divider through different locations and traps.

Let's Jungle

Swaps and Traps is a fun little game, which will challenge your platformer skills as well as your eyes and necks. As you collect a key in a scene, you also trigger the main trap of the game. Portions of your screen will swap, turn and even flip horizontally and vertically to give you one unique adventure.

Night Watch

Swaps and Traps has a retro vibe, with simple gameplay against high level difficulty.

  • 3 Worlds: Let’s Jungle, Night Watch and Divider’s Den
  • 100+ levels
  • Insane bonus levels
  • Playful music
  • Entertaining sound
  • 100+ achievements
  • Trading cards
  • An adventure to remember

Divider's Den

Running Mike


Launch on The Horizon: Swaps and Traps

Launch on The Horizon: Swaps and Traps

News

Ready to get lost in a single screen? Swaps and Traps is launching to merge platform experience with unique labyrinth feeling!

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Swaps and Traps
Platforms
Windows
Developer & Publisher
TeamTrap
Engine
Unity
Contact
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Release date
Game watch
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Style
Genre
Arcade
Theme
Comedy
Players
Single Player
Project
Indie
Boxart
Boxart
Twitter

Latest tweets from @swapsandtraps

Those keys are cursed I tell ya! CURSED! So start collecting them today! Don't miss the sale! ;)… T.co

18hours ago

That's not a glitch. THAT'S THE GAMEPLAY! :) Our unique twisting adventure is 33% off. Get your copy of… T.co

May 24 2018

Not just your ordinary platformer! Your world will swap, turn and even flip! CAN YOU HANDLE IT? Don't miss the 33%… T.co

May 24 2018

Don't miss the #sale! Get your twisting challenging addicting a bit annoying yet incredibly satisfying… T.co

May 23 2018

Ready for a twisted #adventure? Don't miss the special #discount! SAVE 33% TODAY! ;) Store.steampowered.com …… T.co

May 22 2018

Add to your wishlist now, while waiting! ;) Store.steampowered.com #indiegame #indiedev #gamedev #news #onthewayT.co

May 21 2018

All-positive revs and super fun streams. Thank you for loving us, we love you too! New and exciting things are comi… T.co

May 18 2018

New week, new challenges. Test your skills with @SwapsAndTraps and see if you are actually a #platform #gamer. ;)… T.co

May 14 2018

Let's make this an actual Sunday Funday! ;) You are invited to an adventure like no other. Ready to get lost in a s… T.co

Mar 25 2018

SWAP. EXPLORE! ROTATE. JUMP! FLIP. SURVIVE! Welcome to an adventure you've never seen before!… T.co

Mar 15 2018

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