Automation allows the player to become an armchair CEO - to build their own car company from the ground up. Create and run anything from a boutique supercar manufacturer to a mass-market multinational mogul.

With powerful tools like the Engine Designer, the player can create cars and their engines in mind-boggling detail.

The grand campaign starts in the year 1946 and runs until 2020, with the main goal being to build a successful, renowned car company from scratch. All types of car manufacturers can be led to success if managed properly; building the right image over the years is key.

The player’s tasks are to design engines and cars, to manage factories, production, R&D, as well as advertising campaigns. In game, time advances at the pace the player chooses and pauses automatically for events and occurrences.

Automation is comprised of three major game components - the Engine Designer, the Car Designer and the Company Manager.

These components are naturally strung together by the game’s goals, made to be user-friendly and intuitive to use.

A multitude of tutorial missions, videos, and descriptive texts help car novices become experts.

Almost infinite options give the player all the creative freedom to create unique cars with vastly different engines.

Play the demo and preorder now at 

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Want to know what the Engine Designer is all about? See below for a "Let's Play" from Conedodger240


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More car bodies! More car bodies! More car bodies!
Blog RSS Feed Report abuse Latest News: Update B1362 Released – Detailed Car Stats and Test Track Sim

3 comments by Daffyflyer on Apr 24th, 2014

After a few delays, caused partially by the fact that we've moved ourselves and our company from Melbourne, Australia to lovely Wellington, New Zealand. Update B1362 is now out as a public release.

New Features

A lot more car stat calculations, the foundations for how the cars will be evaluated in the Tycoon aspect. New stats include:TamenessSportinessComfortPrestigeSafetyMore options and controls added. We are more or less at the final design of all designers.A new test track mode. Where the car is driven virtually around a track from a birds eye perspective.Custom Tracks can be made, check the forums for player made tracks and competitions.New bodies added.

Bavarian Rally Challenges

To take advantage of the new test track features, our car physics expert Der Bayer is running a set of rally challenges. Build cars to various class specs and try for the best stage times down a challenging set of stages. Details can be found in the video and forum thread below

What's Next?

Next project is further work on the car designer and will focus on some of the stats that are still missing, such as Cargo Space, Off Road Ability, Passenger Space etc.  It'll also add some car design scenarios, visual feedback on ride height and some more car bodies.

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Post comment Comments  (60 - 70 of 135)
irainz Oct 5 2012, 4:31pm says:

Will there be Street / City view ? To see my cars and Rival cars in the road ?

( like the game "Car Tycoon" )

+1 vote     reply to comment
Daffyflyer Oct 5 2012, 11:46pm replied:

Probably not, making a nice looking city with traffic and everything is an awful lot of work just to see a few cars driving around ;)

+2 votes     reply to comment
Zollec Oct 3 2012, 9:27am says:


+2 votes     reply to comment
Daffyflyer Oct 3 2012, 9:14pm replied:


+2 votes     reply to comment
PlaysGames11 Sep 8 2012, 8:01am says:

Tracking :D Good luck

+2 votes     reply to comment
kwebber321 Sep 1 2012, 7:22pm says:

will you be able to create your own engines and such?

+3 votes     reply to comment
Daffyflyer Sep 29 2012, 12:59am replied:

Of course! So far that's the ONLY thing you can do in fact ;)

+3 votes     reply to comment
Kanealii Oct 1 2012, 3:51am replied:

Will this game actually teach you about engines and what not too? No better way to learn than to play a game about it, =)

+2 votes     reply to comment
Daffyflyer Oct 1 2012, 3:53am replied:

It'll teach you for sure, that's part of the goal. There will be a bunch of in game tutorial videos as well, for example -

+2 votes     reply to comment
saxplayer07 Aug 9 2012, 12:31am says:

Will you get to design the cars body as well, and test drive the car too??

+1 vote     reply to comment
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Automation: The Car Company Tycoon Game
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