Automation allows the player to become an armchair CEO - to build their own car company from the ground up. Create and run anything from a boutique supercar manufacturer to a mass-market multinational mogul.

With powerful tools like the Engine Designer, the player can create cars and their engines in mind-boggling detail.

The grand campaign starts in the year 1946 and runs until 2020, with the main goal being to build a successful, renowned car company from scratch. All types of car manufacturers can be led to success if managed properly; building the right image over the years is key.

The player’s tasks are to design engines and cars, to manage factories, production, R&D, as well as advertising campaigns. In game, time advances at the pace the player chooses and pauses automatically for events and occurrences.

Automation is comprised of three major game components - the Engine Designer, the Car Designer and the Company Manager.

These components are naturally strung together by the game’s goals, made to be user-friendly and intuitive to use.

A multitude of tutorial missions, videos, and descriptive texts help car novices become experts.

Almost infinite options give the player all the creative freedom to create unique cars with vastly different engines.

Play the demo and preorder now at 

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Want to know what the Engine Designer is all about? See below for a "Let's Play" from Conedodger240


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More car bodies! More car bodies! More car bodies!
Blog RSS Feed Report abuse Latest News: Update B1362 Released – Detailed Car Stats and Test Track Sim

3 comments by Daffyflyer on Apr 24th, 2014

After a few delays, caused partially by the fact that we've moved ourselves and our company from Melbourne, Australia to lovely Wellington, New Zealand. Update B1362 is now out as a public release.

New Features

A lot more car stat calculations, the foundations for how the cars will be evaluated in the Tycoon aspect. New stats include:TamenessSportinessComfortPrestigeSafetyMore options and controls added. We are more or less at the final design of all designers.A new test track mode. Where the car is driven virtually around a track from a birds eye perspective.Custom Tracks can be made, check the forums for player made tracks and competitions.New bodies added.

Bavarian Rally Challenges

To take advantage of the new test track features, our car physics expert Der Bayer is running a set of rally challenges. Build cars to various class specs and try for the best stage times down a challenging set of stages. Details can be found in the video and forum thread below

What's Next?

Next project is further work on the car designer and will focus on some of the stats that are still missing, such as Cargo Space, Off Road Ability, Passenger Space etc.  It'll also add some car design scenarios, visual feedback on ride height and some more car bodies.

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Post comment Comments  (90 - 100 of 135)
WhiteFox21 Oct 8 2011, 8:58am says:

If this isn't porn for car enthusiasts, It's vary close.:)

+6 votes     reply to comment
nukeu Sep 27 2011, 8:27pm says:

Any chance of a beta release to the public ;) (wink)

+4 votes     reply to comment
Daffyflyer Oct 4 2011, 7:20am replied:

Nope, but there will hopefully be a public demo soon :)

+6 votes     reply to comment
MaestroGamer Sep 11 2011, 6:42am says:

Will there be a LOGO designer ?

+2 votes     reply to comment
Daffyflyer Sep 12 2011, 6:50pm replied:

Nope, just a range of logos to choose from

+2 votes     reply to comment
MaestroGamer Oct 9 2011, 10:07am replied:

that would be easier :D

+2 votes     reply to comment
crill Oct 9 2011, 5:37pm replied:

Mabye if all goes well once its released a program could be made to convert files that people have made in photoshop or such into files for logos, of course the logos would have to be limited to size. Just an idea.. lol

+2 votes     reply to comment
Daffyflyer Oct 19 2011, 5:42pm replied:

As part of the mod tools, you should be able to add whatever you like :)

+2 votes     reply to comment
crazyjake56 Sep 5 2011, 2:06am says:

We don't get to drive the cars huh.

+1 vote     reply to comment
Daffyflyer Sep 11 2011, 1:23am replied:

Nope - if we did that we'd want it to be a very high quality and realistic simulation, and we don't have the time or money to do that.

+3 votes     reply to comment
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Automation: The Car Company Tycoon Game
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